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Yearly Archives: 2010
Happy Meal Makeover: How a Healthy Food Coalition Defeated a Fast Food Icon
On election day, while most of the nation was distracted with the mid-term election, another vote was taking place in San Francisco City Hall. The Board of Supervisors approved an ordinance to place limits—based on specific nutrition criteria—on how toys … Continue reading
Posted in Child Nutrition, Marketing to kids
Tagged Eric Mar, fast food, Happy Meals, McDonald's, San Francisco
3 Comments
One health blogger’s change of heart over Pepsi Refresh
My readers know by now that I am not exactly a fan of PepsiCo’s mega-marketing campaign disguised as philanthropy known as the Pepsi Refresh Project. As I wrote about previously, the nation’s largest food company is exploiting schoolchildren as young … Continue reading
Posted in Big Food, Uncategorized
Tagged corporate grants, marketing practices, Megan Yarbrough, Pepsi Refresh, PepsiCo
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Too noisy to save the environment? Frito-Lay responds to SunChips compostable bag debacle
These days, many companies–and especially food companies–are falling over each other to prove their green cred to consumers. But given the usual challenges of trying to save the planet while you’re destroying it, most efforts amount to a whole lot … Continue reading
Why are healthy food advocates stumping for Pepsi?
As I wrote last month, it can get pretty annoying when your friends harass you to vote for their favorite cause to “win” a grant from the now-ubiquitous Pepsi Refresh Project.
While we battle over ingredients like HFCS, Big Food is winning the processed food war
If there was Twitter for food only, today’s trending topic would have been the Big News that the Corn Refiners Association (yes, there are lobbyists for people who refine corn) is asking the Food and Drug Administration to rename high-fructose … Continue reading
Tweet Responsibly: Tips for being an effective food activist (or any other kind) on Twitter
First of all, I am no Twitter expert. But after about 6 months I’ve noticed a few things that drive me nuts. Because 140 characters is insufficient to explain, I’m airing my concerns in this longer format. I’ve been writing … Continue reading
Why is McDonald’s listed a resource for Childhood Obesity Awareness Month?
I am not a fan of any sort of “awareness” month as I find the concept trivializes important health issues. Are we only supposed to care about heart disease, diabetes, etc, during that one month of the year? And I … Continue reading
Back to school with PepsiCo stealth marketing?
I recently blogged about questions regarding how PepsiCo’s voluntary beverage guidelines, announced in March, would be implemented in schools given that contracts are made at the local level. Now with back- to-school in full swing, I have even more questions … Continue reading