Posts Tagged ‘General Mills’

Is a Nutritionism Approach to Marketing to Children the Best We Can Do?

Last week at a childhood obesity conference, I participated in an important panel to discuss what has become a controversial strategy among some advocates for children’s health: calling on industry to market “healthy” food to children.

As Susan Linn and I explained in our recent article, any marketing to children is deceptive and harmful; it doesn’t matter what the product is.

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How to Stop Deceptive Food Marketers? Take Them to Court

http://www.healthbeyondhype.com/info/wp-content/uploads/2011/06/natural-junk.jpeg

Last week, Monster Beverage filed an unusual lawsuit against the San Francisco City Attorney’s office to stop an attempt to place restrictions on the company’s highly caffeinated and potentially harmful products aimed at youth. This aggressive move is a form of backlash against using the legal system to hold the food and beverage industry’s accountable for deceptive marketing practices.
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Time to Stop Marketing Food to Kids

I recently gave several talks at the American Public Health Association conference, an annual gathering of some 12,000 enthusiastic public health professionals. In years past, not many presentations (other than my own) focused on the role of corporations to harm the public’s health. I am happy to report this is changing, as numerous panels struck such a theme. The following is a summary of my talk on the recent failed attempt by the federal government to rein in junk food marketing to children, and why it’s time to set a new and much bolder course to fix this problem.

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How Did My Profession’s Conference Get Hijacked by Big Food? (Guest post by Andy Bellatti)

Coca-Cola promoting the RDNational ConfectionersThe HFCS folks

Booth displays at Academy of Nutrition and Dietetics Expo. (photos by Andy Bellatti)

I recently attended the annual gathering of the largest trade group of nutrition professionals, which I also covered last year. Look out for complete report from me in the coming months. Meantime, I am pleased to share the experience of one registered dietitian, Andy Bellatti.

The Academy of Nutrition and Dietetics (AND) hosted its 2012 Food & Nutrition Conference and Expo (FNCE) earlier this month. Sadly, the event once again (see last year’s report) demonstrated how this registered dietitians’ accrediting organization drags its own credential through the mud by prioritizing Big Food’s corporate interests over sound nutrition and public health.

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Meet the Scientific “Experts” Claiming GMO Foods are Safe

Last month, I wrote about how the food industry has hired powerful consultants with ties to Big Tobacco to oppose California’s Proposition 37, which would require labeling of all genetically engineered foods. Now, the No on 37 campaign (ironically named the “Stop the Deceptive Labeling Scheme”) is putting up alleged scientific experts to do its bidding, once again taking a page from the tobacco industry playbook.

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PepsiCo and Coca-Cola spend $500K each to stop GMO labeling

Last week I wrote about why PepsiCo was the largest food maker to donate money to the “No on 37″ campaign, to oppose a California initiative that would require foods containing GMOs to be labeled. New campaign finance reports show just how much hiding the truth is worth. The largest contributions are from biotech giants Dupont Pioneer ($2M) and Bayer Cropscience ($1M).  Other contributions include $500K each from Coca-Cola, PepsiCo, Nestle, General Mills, and ConAgra. Read this press release from the Yes on 37 campaign for the complete run-down on this latest investment in secrecy from Big Food.

General Mills to Feds (and Kids): Drop Dead

A colleague sent me this hilarious email message from one Tom Forsythe, vice president of corporate communications at General Mills. It seems that the mega cereal company found itself on the receiving end of a barrage of emails complaining about its opposition to the voluntary marketing to children guidelines proposed by the federal government. (I wrote about Big Food’s lobbying assault recently for Food Safety News.) So what else is the maker of Reese’s Puffs and Lucky Charms to do but put its PR machine into overdrive by explaining itself.  Here is the company’s pathetic attempt in its entirety.

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